April 13th, 2022 - 2022 is a year of recovery for tourism and leisure travel: in Lombardy local sustainable tourism is growing, and a further boost is expected with the return of foreign tourists; Schools and groups' educational trips and trips are also resuming, after years of hiatus due to the pandemic.
To intercept and strengthen these trends Trenord has inaugurated a new range of" Train trips”, itineraries that combine train travel with naturalistic or cultural visits, navigation on the lakes, sports or entertainment activities. In addition, the company has renewed for the second year the collaboration with Lonely Planet, to create a new guide dedicated to Lombardy to be discovered by train, and has created with the Bandusia publishing house a vademecum with instructions and itineraries for school trips. and groups in the region.
All Trenord tourism initiatives were presented at BIT 2022, the International Tourism Exchange. Leonardo Cesarini, Commercial Director, describes the reasons and objectives in this interview.